For-Profit Skateparks: A Good Business Venture?

Skate Parks Skateboarding, although long enjoyed by a small group of enthusiasts, is fast becoming part of mainstream culture in America. In fact, the number of skateboarders has risen steadily since the 1970s. As of 2009, the Public Skatepark Development Guide reported that there were more than 9 million skateboarders in the country. The youth makes up most of these numbers.

Given the rising skater population, people who have a skatepark built on their property may see this as an opportunity to earn some extra cash. After all, properly established private skateparks offer more benefits not present in public parks.

Benefits of a Private Skatepark

Private, for-profit skateparks offer a safe, controlled environment for skateboarders to enjoy and practice their sport. They’re also a good place for young skaters to start learning basic skateboarding techniques along with proper skating etiquette. In addition, parents can visit the skatepark to remind their children to stay safe and be respectful to other skaters. Young skaters, in turn, will be more prepared to handle themselves when they visit a public skatepark.

What’s in Store for Those Entering the Skatepark Business?

Although the benefits of operating a private skatepark look great, running the business itself won’t be easy. Unless one knows the skateboarding industry inside out, prospective skatepark owners should be ready for a steep learning curve. Unlike other industries, skateboarding is a dynamic industry driven by emotion. Thus, owners who wish to learn more about this industry should expose themselves to the culture by visiting private skateparks and talking to the owners and staff. It’s best to approach the ones who have been in the market for years.

Will Entering this Business be a Profitable Venture?

That would depend on how committed the skatepark owner is in making the business work, just like with every other type of business venture. Other than having a good location and skatepark design, owners must execute proper promotion and marketing strategies as well as know about the basics of running a business.  Owners would need to pour in a lot of time, money, and energy into making it succeed.

Although the opportunity exists for skatepark owners to cater to a rising number of skaters, they will still run the skatepark like a typical business and study how it operates. With passion, dedication, and hard work, the owner and his or her team may eventually make the business grow and turn in a respectable profit.