Market Insights

4 Questions to Help You Qualify Franchise Prospects

May 16, 2018

Successful franchise operators qualify their franchises. If you’re looking to grow your franchise, you should also carefully select and approve new prospects. Here are four questions to help you qualify franchise candidates. 1. Does the prospect have sufficient capital? Capitalization […]

The Marketing Bulletin

Top 3 Reasons You Should Start a Food Business

May 9, 2018

If there is one constant in the world that everybody loves, food would be it. Needless to say, everybody loves to eat. Over the years, eating has transitioned from being a mere instinct to survive to becoming a hallmark of […]

Woman on a franchise business
The Marketing Bulletin

Types of Business Franchises

January 25, 2018

If you are looking to buy a franchise, it helps to know the available categories. The idea is to work on a proven model. Therefore, first, identify the area or sector of an industry that you prefer to be part […]